We merge storytelling and data science to drive brand growth with precision and impact.
Armed with deep retail wisdom and future-focused intelligence.
With over 25 years of experience partnering with top brands, our approach optimizes for Amazon, but the ripple effects impact your entire retail ecosystem.
We drive total brand growth by uniting narrative and data, powering results across your entire business ecosystem.
Trusted Partner.
Results That Shine.
We craft retail-savvy brands that outshine the competition.
In today's hyper-competitive beauty market, a compelling brand is your most valuable asset.
At Luminary our approach is grounded in a deep understanding of the latest retail trends, consumer preferences, and competitive dynamics, ensuring that your brand shines brilliantly in a crowded landscape.
Our Services
Our capabilities strategically support the full funnel of elevated brand building through smart growth. Simply put, we’re here to make sure you have the right tools, and do the right thing, at the right time.
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Luxury Bodycare & Fragrance Line
Director of Marketing
“Luminary Retailers has been a vital partner for our brand's Amazon growth. Luminary exhibits a rare combination of intelligence, integrity, and vibrancy. They keep our brand in the lead by continuing to uplevel and expand their talent. We also appreciate that they are early adapters of any new Amazon technologies or services, so that our brand stays ahead of the curve.”
Eliminated 99% of Unauthorized Sellers
MSRP Restored & Maintained
177% Y/Y Sales Growth
Premium Skincare Line
Director of Marketing
“Rarely does an agency provide the level of responsiveness, dedication and trust of an internal team, but that is exactly what you get and more from Luminary Retailers. Not only are they experts in their field, but they become experts in your brand as well, diving deep into category, competition and your unique positioning to craft and execute strategy and content that makes the most of your business.”
Implemented Brand Protection Strategy to Identify & Remove Unauthorized Sellers
Increased Ad Sales by 150% Y/Y with an ACOS of 22%
Multi-Cultural Hair Care
CEO
“We have been with Luminary Retailers since 2018, and we could not be happier. Growing a brand on Amazon is super intensive. Jess has a very strategic and analytical approach to growing a successful presence on Amazon. Jess and her team are providing fast, timely and dedicated support. It's one of the best business decisions we've made.”
110% Increase in YoY Channel Sales
54% Increase in Listing Conversion Rate YoY
Over 200% Growth in Ad Sales YoY
Benefit from our deep insider knowledge of Amazon and other key channels. We will:
01
Develop a brand strategy optimized for success on Amazon and beyond, plus, create a differentiated brand narrative that resonates with consumers and drives sales.
02
Identify the most promising paths to growth through a blend of creative vision, data-driven insights, and a deep understanding of your unique challenges and opportunities.
03
Execute multi-channel strategies that drive sustained sales, engagement, and loyalty, while remaining responsive to evolving market conditions.
We Drive Total Growth
We Drive Total Growth
Performance backed by data.
Performance backed by data.
Avg. Sales Growth in 2021
Avg. Growth in 2021 Ad Sales
Unlocking profitable pathways that fuel company-wide success.
We illuminate Amazon’s role in your brand’s broader growth story, helping you scale with purpose, clarity, and confidence.
Unlocking profitable pathways that fuel company-wide success.
We illuminate Amazon’s role in your brand’s broader growth story, helping you scale with purpose, clarity, and confidence.
Unlocking profitable pathways that fuel company-wide success.
We illuminate Amazon’s role in your brand’s broader growth story, helping you scale with purpose, clarity, and confidence.
The Full Potential of Amazon
Your customers are already there and if you’re not, another brand will be. We reduce the friction and drive strategies that meet shoppers where they’re headed - unlocking Amazon’s full potential as a growth channel for your brand.
of customers check Amazon for product reviews.
of shoppers start their journey on Amazon.
of the e-commerce market is dominated by Amazon.
